Odisha Sun Times Business Bureau
Angul, Oct 8:
As part of its drive to increase its retail footprint in Odisha, Hallmark Ornaments Pvt. Ltd., the leading jewellery chain, launched its fourth showroom in the state in Angul today.
The showroom located at Bazar Chhak here was inaugurated by MP Tathagata Satapathy while Sachin Yadav (IAS) was the chief guest. Cine stars Mihir Das and Aparajita Mohanty, the brand ambassadors of the company were also present on the occasion, said a company press release.
Hallmark Ornaments has two stores in Bhubaneswar and one in Cuttack. After having tapped the twin cities of Cuttack and Bhubaneswar, it has now entered Angul. Right from the showroom format to the display, Hallmark Ornaments offers a complete custome- centric shopping experience. It promises to offer the jewellery lovers of Angul a new level of jewellery buying experience.
Commenting on the launch, Biswachetan Mishra, director, Hallmark Ornaments Pvt. Ltd said; “We are delighted to announce the grand opening of our first store in Angul and bring the Hallmark Ornaments experience here. Angul is a very important market for us since its affluent residents are a huge potential for our overall growth strategy. Hence, it is indeed a very proud day for us to launch our showroom in this city, which strengthens our foothold in central Odisha”.
Mishra said Hallmark’s entry into new markets is an effort to continue the shift from the unorganized market towards the organized sector adding craftsmanship is at the core of every piece of jewellery at Hallmark.
With its rich retail experience, the company has brought out jewellery that incorporates the latest in designs and trends. The new store would meet the demands and taste of customers in Angul, Mishra said.
Hallmark Jewellers assures the authenticity of its products through third party certifications of BIS Hallmark, he added.
The new showroom in Angul offers an exquisite diamond, gold, silver and gemstones jewellery line which caters to the modern Indian women. The collection of diamond, gold, silver and gem stones jewellery, ranges from daily wear such as small necklace sets, chains, rings, pendants, bracelets, earrings and bangles to more occasion related exclusive designs targeted at specific consumers under various price segments, the release said.
The diverse collection offers promises to satisfy the varied requirements of customers in almost every possible way.
Hallmark Ornaments is running a special inaugural offer of 20 % off on purchase of diamond jewellery, making charges as low as Rs 299/gm on gold jewellery, zero making charges on silver ornaments and 20% off on MRP of gemstones and others. The offer, which will remain valid till October 31, is applicable for all the four stores of Hallmark, the release said.